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Traffic Surveys to help support funding bids to be undertaken

Thursday, 05 September 2013

From Tuesday 10th September residents and visitors in North Hampshire, West Surrey and South Bracknell Forest are to be asked for their help in generating up-to-date, accurate information about their travel movements.

Hampshire County Council is collecting this information in order to map current travel patterns for the area, gauge traffic volumes and to develop a clear picture of future transport needs, which in turn will help support bids for funding for transport improvements.

During September and October the County Council will be undertaking interview surveys, taking no more than two minutes each, at around 30 road side sites in the North Hampshire, West Surrey and South Bracknell Forest areas, on Tuesdays, Wednesdays and Thursdays. Motorists will be asked to give on-the-spot information about the journey they are making at that time, for example, are they travelling to work, where and where from?

At busy sites however, to help keep traffic flowing and keep delays to an absolute minimum, pre-paid postcards will be handed out for people to fill in and return by post.

The data collected as part of this programme will be used to help inform decisions about which large transport improvements in the North Hampshire area are taken forward to bid for a share of funding from Government. Such bids for funding for large transport schemes require up-to-date survey information to be provided if they are to stand a reasonable chance of being funded.

Hampshire County Council's Executive Member for Economy, Transport and Environment, Councillor Seán Woodward said: "The survey results are an important element of the evidence that we need to provide in any bid to secure funding from the Government for future transport capacity improvements.

"Accurate information is vital as we continue to develop our travel and transport plans for the north of the county and neighbouring areas. In order to ensure the survey results accurately reflect the travel patterns of commuters, advance notice of exact locations and dates for these survey sites cannot be publicised. We will try to keep any delays resulting from the surveys to a minimum through a number of means such as handing out postcards rather than conducting interviews or even temporarily suspending the survey.

"I hope people will understand the importance of these surveys, and where they are given a postcard, take just a few minutes to fill it in and put it in the post. We will be grateful for their co-operation to this end and would like to apologise, in advance, for any inconvenience caused by this vital work."

This survey work follows on from other traffic surveys and surveys of bus and rail passengers that were carried out earlier in the summer for the County Council.

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