Every page must use the standard header, footer and background colour and corporate styles applied through the corporate style sheet.
These elements must be controlled by corporately created Server Side Includes (SSI) comments. Having this consistent image assists the end user in navigating the site and lends credibility to the origin and reliability of the information published.
SSIs are instructions that ensure that every page has:
a consistent navigation bar at the top of the page
the correct background colour
the contact details and most recent amendment date
Web page branding
Where Hampshire County Council is the majority funder of a project the web pages must be produced in corporate style and to corporate standards. If you would like to discuss this issue then please contact the Corporate Webmaster
The public want to know about services rather than departments. When you are developing pages think about branding the pages as the service rather than the department (note: branding issues/identities for a service must be discussed with the corporate communications team prior to being developed). Any variations in style on web pages must be approved by the Corporate Webmaster prior to going live and the corporate header, footer and background colour must always be used.
Units which have an approved marketing identity from corporate communications can apply for a variation from corporate web branding, please contact the Hantsweb Team before you start work.
Any web site for which Hampshire County Council is providing partial funding must still meet accessibility standards, display the Hampshire County Council logo and have a link to Hantsweb.
Influences on this standard
Hampshire County Council Corporate Policy
"All Hampshire County Council departments, business units and collaborative projects where Hampshire County Council is the major funder must follow the corporate web strandards."
"...the identity, and ensuring its consistent application, will contribute to raising awareness of our wide range of services and clearly signal that they all originate from one organisation."